LGL Pro Tip: How to identify and steward your increased givers

The LGL Dashboard offers a variety of widgets to help you quickly analyze your fundraising data and develop strategies for stewarding donor relationships. In this LGL Pro Tip, we’ll share how to use the Donor Giving Compared with Prior Year widget to steward your increased givers.

The Donor Giving Compared with Prior Year widget on the LGL Dashboard allows you to see for a given year how many donors increased their giving, decreased their giving, gave at the same level, or did not give at all in a prior year. This provides you with the opportunity for customized follow-up, whether that’s recognizing those who increased their giving or potentially soliciting those whose giving decreased.

This short video demonstrates one way you might use this widget to steward your increased givers:

Check out our LGL Pro Tip Archives for even more ideas!