Little Green Light is a cloud-based donor management system for fundraisers.
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You’ve drafted your appeal letter, you’ve revised it a couple of times, and you’re feeling pretty good about it—but now you can’t decide if it’s polished enough to send. Sound familiar?
To take away the guesswork, we’ve put together six questions you can use to efficiently determine if your letter is ready to send or if it needs some specific improvements. Review your draft alongside this handy editing tool:
After you work through these questions and make any necessary revisions to your letter, we recommend asking a friend or colleague to run through the same exercise next. You’ve been working on your letter for a while, so their fresh eyes may spot some things that you missed. Using these six questions as your guide, you can feel confident that you’ve crafted an effective appeal letter for your organization.
Tip: If you don’t have a draft ready to review yet and you’re feeling stuck at the beginning of the process, don’t fret—we have resources to help you with that, too. Check out this worksheet to help you combat writer’s block and draft your appeal letter. And if you’re looking for step-by-step guidance to creating an appeal, download our free ebook, 6 steps to a successful appeal.
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