5 resources to help you plan a successful year-end appeal

Year-end appeals bring in crucial funds to support a nonprofit’s mission. Are you ready to make the most of this season of giving? The work you do in the months leading up to your appeal can lay the groundwork for great results. To help you gear up for a successful year-end appeal, we’ve gathered a few key resources that can help you plan your way to fundraising success:

Four questions to answer before planning your year-end appeal

Before you set things in motion for this year’s appeal, it’s important to effectively assess your prior appeal and tie up any loose ends. If you can answer “Yes” to the four questions posed here, you’ll be in good shape as you prepare for your next appeal.

How to include local businesses in your year-end appeal

We devote a lot of energy to soliciting individual donors, and for good reason. But local businesses can also provide valuable support to your organization, and are often an untapped resource. Check out this article to find tips on how to effectively incorporate local businesses in your year-end appeal.

Lessons from political campaigns for year-end appeals

Sometimes it helps to consider your year-end appeal from a different perspective. In this blog post, we demonstrate how you can apply lessons from political campaigns to plan a successful appeal.

Six steps to a successful appeal

Whether you’re new to the world of nonprofit fundraising or you just want to brush up on the basics, this ebook serves as your essential guide to setting up and implementing a successful fundraising appeal, step by step.

Guide to managing fundraising appeals in Little Green Light

In this free ebook, we explore how Little Green Light users can manage appeals, covering these topics:

• What is an appeal, anyway?
• Planning who you’ll solicit
• Creating effective appeal materials
• Receiving, recording, and acknowledging gifts
• Reporting on your appeal and looking ahead

Conclusion

It takes a lot of work to put together a fundraising appeal, but these five resources will help you lay a strong foundation and ensure its success.