At the 2013 AFP-NNE Annual Conference held in Portland, Maine, Chris Bicknell of Little Green Light, Kathy Howrigan of Marts & Lundy, and Brendan Kinney of Vermont Public Radio (and the moderator of #fundchat) gave a presentation titled, “Take Charge of Your Data to Meet Fundraising Goals.”
This presentation provides basic tips and ideas for how to tackle data challenges and, in turn, boost your fundraising efforts. Here is what you’ll learn from the presentation slides below:
A key component of the presentation is the results of a survey conducted to prepare for this conversation. In all, 69 people from a range of nonprofit organizations, participated in the survey. The results reveal the top challenges that nonprofit organizations face with their data. The presentation takes each challenge one-by-one and provides real-world tactics for how to overcome these challenges and hopefully results in enhancing the impact that your nonprofit can have in carrying out its mission.
Something we found particularly distressing was the significant percentage of nonprofits who a) had increased or improved communication with constituents as a top element in their strategic plan while at the same time had b) little to no mention of any strategy to improve the data/systems needs required to succeed in that objective. This is not a blanket pitch to spend more money on data/systems, instead it seems that many miss the clear link between communication strategy and data/systems strategy. Bad phone numbers, missing emails and incorrect addresses put a rapid stop to increased communications efforts.
Join us for a guided tour of our software, with Live Q&AView Recording or Register Now >
Visit our extensive knowledge base for troubleshooting tipsVisit Now > Learning Resources
Get knowledgeable support from our team, our community and our helpful articlesLearn More > Browse our Consultant Network
Get help migrating complex dataFind a consultant > Free Courses & Downloads View All >
Meet other Little Green Light users. Share resources and tips.Request Access >