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It’s important to retain donors, but how often can you ask a donor for a gift? Is it okay to ask more than once in a year? If you’re not sure, you’re in good company. When Little Green Light hosted its Meet the Author webinar with author Erik Hanberg, attendees submitted so many great questions for the […]
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Planned gifts provide crucial support to nonprofits. That’s why it’s important to have a simple system in place to support your planned giving program. As author Erik Hanberg notes in The Little Book of Gold, planned gifts “represent an opportunity for giving unequaled during a person’s lifetime. After all, it might be hard to […]
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Fundraisers know that specifics help raise money. Asking for “a gift to help our nonprofit” is less effective than asking for “a gift of $100 to provide meals to four families this month.” But what if your nonprofit wants to try a new idea or program? How can you raise money when you don’t have […]
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If you plan to participate in GivingTuesday this year, it’s important to tackle these 4 must-do’s in advance. 1. Build your form Create an online payment form that supporters can use to make their GivingTuesday contribution. The form should be simple and easy for donors to complete. Resist the temptation to collect too much information, which […]
One of the most effective ways to raise more money for your nonprofit organization is to deepen relationships with existing donors. It’s not easy to know how to do that, though. If you’re looking for practical ways to deepen those relationships, we have some expert advice for you. When Little Green Light hosted its Meet […]
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In order to grow your donor base, it’s essential that you attract new donors. As Erik Hanberg writes in The Little Book of Gold, “the amount of time it takes to solicit 3,000 people via a mailing is not much different than the time it takes to solicit 1,000 people…it’s not three times the work. […]
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There are so many components to a successful appeal that it can be easy to feel overwhelmed. That’s why we’ve put together a free ebook that you can use as your guide to managing them in LGL. The Guide to LGL Appeals ebook covers all the essentials: What is an appeal, anyway? Planning who […]
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When it comes to managing a grants program for your nonprofit, do you have a way of tracking those grants effectively? For many nonprofit organizations, applying for grants from private foundations can be an important component of their annual fundraising plan. Ideally, the process of applying for funds from a private, grant-making foundation can be […]
A case statement is a succinct and jargon-free summary of your organization’s work that compels people to support it. In essence, it’s an invitation to give. You may feel that unless your organization is preparing for a capital campaign, you don’t need a case statement. But the truth is, your fundraising efforts will be hindered […]
Is your nonprofit organization ready to solicit major gifts? Whatever its scale, your organization probably already has the support of some major donors. The term “major donor” is relative, so whether a major donor is someone who gives $250 or $25,000, it’s important that you’re able to identify those donors and steward your organization’s relationship […]
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