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I recently donated to the International Rescue Committee, and today I received an envelope with the phrase on the outside that said: “Donor Preferences Survey Enclosed.” What a great way to follow up with a new donor. What got me to open the letter was the “Donor Preferences Survey” note on the outside of the […]
Here’s a few great examples of forms that were built by our customers using Little Green Light’s online forms feature. For a more complete review of the feature and to see even more examples, download our free ebook: Using Online Forms to Simplify your Work. Event registration forms The Martinez Foundation registration page […]
America SCORES, a national nonprofit comprising 14 affiliate offices, recently selected Little Green Light as their donor management CRM. America SCORES inspires urban youth to lead healthy lives, be engaged students, and have the confidence and character to make a difference in the world. They partner with urban schools to provide a high quality, team-based program […]
Here are my go-to Excel techniques that, time and again, make my work easier, more efficient, and sometimes even fun! These tips are not exclusively for nonprofits, by any means; they are used in business all the time too. I’ve included links to help resources for each tip, using a variety of different Excel help […]
Introduction to a six-part series The development of a comprehensive annual giving program can be a daunting task. But this series of six short articles provides a tested method of making your annual giving program manageable and successful. A well-documented first step toward a solid fundraising plan is to come up with a strong case […]
I just returned from the NCEA (Catholic Educators) conference in New Orleans, which brought together a large group (over 6,000) of dedicated professionals. Several presentations were about advancement and fundraising, and a lot of the focus was on major gift giving and cultivation of these donors. I thought I’d share some of the key insights […]
6 Steps to a Successful Appeal: Part one of a six-part series The following are keys to building a successful appeal for any non-profit organization or school: Take your donor information seriously Use your data to drive strategy Be more personal in your approach Reaching prospective donors To best develop a comprehensive list of constituents […]
Read More… from Recognizing valuable prospects right under your nose!
6 Steps to a Successful Appeal: Part six of a six-part series To make the most of your annual giving program, set clear goals and then incorporate measurement tools into your plan. A successful plan will include regular evaluation of your strategies’ successes and failures, and allow for the flexibility to make changes to address […]
Read More… from How to assess if your fundraising plan is working
6 Steps in a Successful Appeal: Part two of a six-part series Segmentation is the practice of categorizing constituents into mutually exclusive groups based on a set of criteria, such as giving history and expected future giving or affinity for your organization. It can help you focus your appeal and maximize your fundraising efforts. It’s […]
Read More… from Can you raise more money by segmenting your database?
As you develop your annual giving program, it’s important to incorporate multiple touch points throughout the year to effectively engage your constituents in your mission. The goal of your cultivation and stewardship plan is to have your constituents invest in your mission, and ensure that they will give a gift. It’s important to note that […]
Read More… from Make a stewardship plan to improve fundraising results
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