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The Women and Girls’ Fund taps into LGL’s integrated data management and communications solution

The Problem The Women and Girls’ Fund needed an efficient way to email invitations and track attendance to a variety of events each year. Being able to maintain all that information in their database is critical to effectively reaching out to their constituents for future philanthropic support. The Solution The WGF created an event in […]

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LGL uses MailChimp to manage complex newsletter subscriptions

Background Here at Little Green Light, we use LGL ourselves to manage our relationships with customers and prospective customers. It’s a great way to make sure the product works! The Problem We want to manage two ongoing mailing lists, one monthly and one that’s semi-annual. The membership of these lists will be determined by the […]

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Do you know how to accept donations online?

This article describes at a high level what is needed for a nonprofit to collect online donations. Even with the simplifications I’ve made here, you’ll see that there are a number of pieces to the puzzle. In the diagram below you’ll see three important building blocks: – Your Constituent Database or CRM (constituent relationship management database) […]

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Does your organization suffer from data rot?

It’s no surprise that you will have better fundraising success the more you’re able to reach your intended audience. In fact, the data append company Updentity has seen up to 900% increases in year-over-year donations from improved contact information and better utilization of staff time. And one fundraising consultant recently told us that the single […]

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Look who’s talking up LGL

We’ve been thrilled by the response we’ve received so far from our customers and partners who have joined our Affiliate and Refer-a-friend programs. One of the greatest compliments we can receive is when one of our customers recommends our service to other nonprofits. It is the single most important marketing initiative we have. That’s why we created our Affiliate […]

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LGL a powerful ally to political campaigns

News Flash. November 8, 2012. Congratulations to Shemia Fagan for winning over incumbent State Rep. Patrick Sheehan, R-Clackamas, in Oregon House District 51. When it comes to fundraising, few organizations focus as keenly on tracking constituents as political campaigns. They manage not only donations, but also volunteer activities, everything to do with events, numerous mailing lists […]

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Temple Beth Am ratchets up their giving with help from LGL

When Jenna Sytman did the math, she was really quite stunned. A million dollars over the next three years. That’s how much she projects she will be able to increase her organization’s dues contributions from its members. That’s almost a 25% annual increase. On top of that, her organization’s annual giving fund has increased by […]

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