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When your fundraising appeal winds down, make time to evaluate it so that you can repeat what worked and change what didn’t. Here are four key questions to consider in your evaluation. Question 1: Did your appeal meet its financial goal? If you exceeded it, by how much? If you didn’t meet it, what was […]
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Looking to show some extra appreciation to your most ardent donors? In this post, we’ve rounded up some of our favorite ways to let your donors know how much your organization appreciates their generosity. A Day in the Life Put together a day-in-the-life piece to send to a special group of donors. This could be written […]
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By making a plan for the day after GivingTuesday, you’ll be sure to harness the power of this annual giving day far beyond the actual day. Donor retention is the backbone of a successful fundraising program. GivingTuesday is a great opportunity to encourage gifts from first-time and repeat donors alike, and you can ensure that the […]
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You’ve drafted your appeal letter, you’ve revised it a couple of times, and you’re feeling pretty good about it—but now you can’t decide if it’s polished enough to send. Sound familiar? To take away the guesswork, we’ve put together six questions you can use to efficiently determine if your letter is ready to send or […]
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GivingTuesday is coming up! If your organization is looking for creative ways to engage your supporters on this day of giving, why not incorporate #GivingTuesdayKids into your efforts? What is #GivingTuesdayKids? Started by Khloe Thompson, age 12, who makes toiletry bags for homeless women in her community, #GivingTuesdayKids takes the spirit of #GivingTuesday to a new level. […]
If your organization collects pledges as part of its fundraising efforts, you’ve likely come across a pledge record that has an outstanding balance and the payment is long past due. How do you handle these unfulfilled pledges? Tips to manage unfulfilled pledges You probably have a system for sending pledge reminders. It’s a good rule […]
If your organization accepts pledges, it’s vital that you send pledge reminders. Follow these suggestions to ensure that your pledge reminders serve your donors and your organization well. Include pledge details, and make them stand out in your reminders. You may think it’s redundant or annoying to remind a donor of the amount they pledged […]
Fundraisers know that a nonprofit’s financial resources have to be used wisely. They aren’t limitless. I would argue that your own energy is equally as finite and valuable a resource, and it deserves to be stewarded as carefully as your organization’s budget. But, be careful—multitasking can make things worse, not better! It may sound counterintuitive, […]
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Launching a successful appeal requires a lot of careful preparation. You can streamline things for yourself, and for your donors, by incorporating these four suggestions into your appeal plan. Know what you’ll most need to report on: As part of your appeal preparations, decide what you’ll need to report on. Then, work backwards to […]
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In-kind gifts can save your organization money, expand your network of supporters, and bolster your organization’s ability to fulfill its mission. Working with these types of gifts requires the same diligence and attention that you give to financial gifts, but there are some important distinctions. Here are some key points to keep in mind. Soliciting […]
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