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If you plan to participate in GivingTuesday this year, it’s important to tackle these 4 must-do’s in advance. 1. Build your form Create an online payment form that supporters can use to make their GivingTuesday contribution. The form should be simple and easy for donors to complete. Resist the temptation to collect too much information, which […]
One of the most effective ways to raise more money for your nonprofit organization is to deepen relationships with existing donors. It’s not easy to know how to do that, though. If you’re looking for practical ways to deepen those relationships, we have some expert advice for you. When Little Green Light hosted its Meet […]
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In order to grow your donor base, it’s essential that you attract new donors. As Erik Hanberg writes in The Little Book of Gold, “the amount of time it takes to solicit 3,000 people via a mailing is not much different than the time it takes to solicit 1,000 people…it’s not three times the work. […]
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There are so many components to a successful appeal that it can be easy to feel overwhelmed. That’s why we’ve put together a free ebook that you can use as your guide to managing them in LGL. The Guide to LGL Appeals ebook covers all the essentials: What is an appeal, anyway? Planning who […]
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When it comes to managing a grants program for your nonprofit, do you have a way of tracking those grants effectively? For many nonprofit organizations, applying for grants from private foundations can be an important component of their annual fundraising plan. Ideally, the process of applying for funds from a private, grant-making foundation can be […]
A case statement is a succinct and jargon-free summary of your organization’s work that compels people to support it. In essence, it’s an invitation to give. You may feel that unless your organization is preparing for a capital campaign, you don’t need a case statement. But the truth is, your fundraising efforts will be hindered […]
Is your nonprofit organization ready to solicit major gifts? Whatever its scale, your organization probably already has the support of some major donors. The term “major donor” is relative, so whether a major donor is someone who gives $250 or $25,000, it’s important that you’re able to identify those donors and steward your organization’s relationship […]
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Events can sometimes seem like the best way to meet some of your nonprofit organization’s needs. You’ll raise money, you’ll welcome new donors and prospects, and more people will be familiar with your organization’s mission. Perfect solution, right? In some carefully planned cases, yes. But in many cases, no. In fact, when you consider the […]
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For many organizations, donor thank you calls fall under the category of “nice to do,” not “have to do.” You may be scrambling to acknowledge gifts, and thank you calls seem impossible to fit in. Yet some organizations have successfully incorporated thank you calls into their acknowledgment process. I wanted to know how they managed […]
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It’s hard to be an effective fundraiser if you don’t have the tools to help you plan and manage a successful fundraising appeal. There are so many components to an appeal: Deciding who to solicit, crafting an effective appeal letter, getting your mailing out the door, and then tracking, acknowledging, and reporting on gifts received […]
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