February 13, 2014
Custom reporting saves valuable time for the Sant Bani School development coordinatorSome organizations choose to enter each donation twice, once in their donor management system and again in their accounting system, as a way to provide checks and balances in their system. The upside is increased protection against errors while the downside is increased time by…
Read ArticleJanuary 15, 2014
Does your organization suffer from data rot?It’s no surprise that you will have better fundraising success the more you’re able to reach your intended audience. In fact, the data append company Updentity has seen up to 900% increases in year-over-year donations from improved contact information and better utilization of staff time.…
Read ArticleJanuary 13, 2014
Constant Contact launched with LGLWe're excited to announce that our Constant Contact integration is now available to all LGL customers, and that LGL customers new to Constant Contact will receive a 25% discount on email marketing. Constant Contact provides email, social media marketing, and event services to over 100,000 nonprofits.…
Read ArticleJanuary 13, 2014
LGL included in IdealWare reportLittle Green Light is delighted to be included in IdealWare’s Guide to Low Cost Donor Management Systems, 2011 edition. When IdealWare last issued this report in early 2009, LGL had not even been launched to the public yet! This guide reviews 29 systems, and we…
Read ArticleJanuary 13, 2014
Look who’s talking up LGLWe've been thrilled by the response we've received so far from our customers and partners who have joined our Affiliate and Refer-a-friend programs. One of the greatest compliments we can receive is when one of our customers recommends our service to other nonprofits. It is the single most important…
Read ArticleJanuary 13, 2014
Data security and Little Green Light “After people, data is your most important resource.” -- John Kenyon Introduction We're often asked, "How secure will my data be in LGL?" Being in the cloud, we certainly understand where the question is coming from. Typically, assessing risk in relation to data and IT…
Read ArticleJanuary 13, 2014
Flex importer updates – detailed review, improved error reporting, and “undo”Flex Importer is the tool in LGL that lets you import any kind of information about your donors and their related activities. It has always been flexible and powerful, but we've recently made it a lot better too. Here's a quick summary of the new…
Read ArticleJanuary 13, 2014
If you use Mandrill and you have a Yahoo! or AOL email address (or hotmail or gmail), read on…ISPs (Internet service providers) such as Yahoo! and AOL have recently implemented DMARC, a technical specification, the goal of which is to help reduce the potential for email-based abuse such as spamming, spoofing, and phishing. This means that if your email is being sent from…
Read ArticleJanuary 9, 2014
3 ways to use data to cultivate donorsThe ultimate goal in fundraising is for your constituents to invest in your mission. But earning them as investors requires being effective in the three Is of cultivation: Inform, Involve, and Invest. So, let’s talk about how strategic data management allows you to do this.…
Read ArticleJanuary 5, 2014
3 simple steps to increase your phonathon’s effectivenessNote: Before joining the LGL team, I was actively engaged in the work of non-profit fundraising. The information in this article comes specifically from my most recent experiences with phonathons in my capacity as a school advancement director. Until recently, the word I most associated…
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